The news media should
challenge all presidential candidates equally.
Many people already declared their candidacy for the 2008 presidential
election. Now, the national news media must provide Americans the relevant
facts they need to choose the best one for president. This is a purpose of a
free press. However, many in the news media act as if it is their job to
point out that candidate Barack Obama is black as often as possible.
Voters do not need journalist to mention Obama's skin color. They can see
him on television, on the web and in newspapers if they need to judge a
candidate based on body traits. Writers who fixate on Obama's skin color
seem to say, "Judge this candidate by different standards because of his
skin color."
I don't remove race and racism as relevant topics during a presidential
campaign. But, there is proper context for this discussion. Political
commentary should discuss all candidates from the perspective of race and
racism or discuss none of them this way. They stack the deck against Barack
Obama when they only mention race when interviewing or writing about him.
They make it seem as if issues of race and racism are his alone to solve.
"The African-American senator from Illinois isn't sure how to handle race as
an issue in his bid for the White House," wrote Boston Globe columnist Joan
Vennochi.
Balanced reporting requires journalists who mention Obama's skin color to
report other candidates' position on race. They should ask all candidates if
they agree with the theory of race that inborn traits like a different skin
color decides human potential and performance. If they answer yes,
journalists should ask them two more questions. How do you identify yourself
racially? Do you believe racial considerations decide Americans' vote? Then,
all candidates will share Obama's dilemma of trying to please the millions
of Americans who reject race theory without alienating the millions who
believe it is fact.
At minimum, the news media's obsession with Obama's skin color reveals
that some writers do accept the race theory as fact and that it influences
votes. Otherwise, they would not stress Obama's skin color. After all, they
are not obsessively reporting his height, the shape of his nose or his shoe
size.
Most press articles and television commentary about Obama show a double
standard about race. Those writers believe it is tolerable for them to
stereotype Obama as the black or African-American presidential candidate.
After all, he presumptuously ignored the social order and declared himself a
candidate for the presidency simply as a qualified American and not as a
black or African-American candidate. They had to enforce social order rules
that require him to wear his assigned racial label prominently as a badge
that acknowledges his blackness and minority status. Then, he can run for
office only after he admits the burden he places on Americans to accept him
in this role.
On the other hand, some members in the news media self righteously
excoriated presidential candidate Senator Joe Biden for his comments about
Obama. He described Obama as "the first mainstream African-American who is
articulate and bright and clean and a nice-looking guy." "Shame on you Biden
for disparaging previous African-American candidates by suggesting they
didn't have those traits," ranted the press.
The people who attacked Biden for his comments did not disagree that
Obama had the positive traits described. Instead, they made the bogus charge
that Biden's clumsy description of Obama disparaged the character of
previous candidates labeled African-American. I must have missed when the
national press corps embraced those previous candidates of African descent
as mainstream presidential candidates. They are insincere to so narrowly
interpret Biden's statement.
Those writers had no reason to fear that Biden's comments gave voters a
more balanced image of Obama. He also labeled Obama an African-American like
they did. In addition, Biden's description of Obama as a "mainstream
African-American" was self-contradicting. African-American describes someone
with a different racial and cultural identity marginalized outside American
culture into a minority group. Therefore "mainstream African-American" can
describe someone at the center of African-American culture, but not in
mainstream American culture.
Americans probably can elect to the presidency any qualified person no
matter his or her skin color. However, they would have to make a much
greater effort to overcome feelings of patriotism and accept someone with a
hyphenated American label as president. Obama did point out on the news
program 60-Minutes that African-American was not his description of himself.
It was a label other people assigned to him, because of his skin color.
Kenneth Brooks is a freelance writer and speaker. Contact him at P.O. Box
882, Vallejo, CA 94590. opinion@ethicalego.com